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  • Coding Girls – 6th Edition

    Press conference at the American Embassy on October 8.

  • Enter the world of AI

    The first course on artificial intelligence for schools is now on-line.

  • Global Junior Challenge 2019

    9th edition of the Tullio De Mauro Award for innovative and inclusive schools.

  • How They See Us

    A video with the opinions of over 30 people who have worked with us.

  • Contest "Digital Made" 2

    Second edition of the Contest for Young Fashion Talents.

  • She Means Business

    When women succeed, we all win.

  • Against Poverty

    Project OpenSpace kicks off in four cities.

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    Innovation Gym Network

    Configurable, evolution-ready, inclusive and grassroots.

Wed, 27/11/2019

Creative Promotions

Tomorrow, She Means Business, the global Facebook Programme implemented in Italy in collaboration with the Fondazione Mondo Digitale, will be in Arezzo (Tuscany) for the first time for an entire day dedicated to women in enterprise. The initiative is organised in collaboration with the  Arezzo–Siena Chamber of Commerce, Punto Impresa Digitale Arezzo and the Committee for Female Entrepreneurship.

 

She Means Business

Arezzo, Nov. 28, 2019, 2-6 pm

Arezzo-Siena Chamber of Commerce

Via Lazzaro Spallanzani 25

 

  AGENDA

 

2.00 | RECEPTION

 

2.30 | WELCOME ADDRESS

  • Massimo Guasconi, President, Arezzo-Siena Chamber of Commerce
  • Giuseppe Salvini, Secretary General, Chamber of Commerce
  • Anna Lapini, President, IFE Committee

 

2.50 | #SHEMEANSBUSINESS PRESENTATION

  • Francesca Meini, #SheMeansBusiness Coordinator, Fondazione Mondo Digitale

 

3.00 | #SHEMEANSBUSINESS TRAINING SESSION

  • Susanna Bulgheroni, #SheMeansBusiness Coach

Starting with Facebook

- Creating a business page

- Planning and managing content to attract potential clients

Conquering New Clients with Facebook

Stepping Up FB Ads

- Advertising Management Panel

- Sponsoring Objectives

- How much to invest?

Starting with Instagram

- Business Account: how and why to activate one

- Tell your story with the feed and stories

Give Free Reign to Creativity on Instagram with Your Smartphone

- Indispensable apps to take your stories and feed to a pro level

 

5.30 | LOCAL EXPERIENCES

  • Sahara Bi - Influencer
  • Francesca Bianchi - Jewellery Designer
  • Valentina Rossiello – Agricultural Entrepreneur
  • Maria Vittoria Paggini – Interior Designer

 

6.00 | Q&A AND CONCLUSIONS

  

 

 

SUSANNA BULGHERONI

Susanna Bulgheroni is 33 years old. She has always been interested in marketing and communications. After graduating, she pursued a specialisation in Social Media Marketing that transformed her work. As a Social Media Manager, Consultant and Coach, Susanna Bulgheroni is co-founder of a digital marketing project for the tattoo sector, collaborates with an international consulting firm and two professional training institutes in Rome.

 

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