“Each jewel, before being boxed, undergoes 30 processes that are necessary to produce a perfect made in Italy jewel. The 24K gold-plated bronze jewels undergo a process of cataphoresis in nanoceramics that preserve their colour and brilliance over time.”
Francesca Bianchi, 30 years old, is one a young entrepreneur who inspired 60 other women from Arezzo who participated in a She Means Business training session at the Arezzo-Siena Chamber of Commerce [see news: Creative Promotions].
An enthusiastic designer, Francesca started working in the family goldwork business until, in 2009, she created her own brand. Her jewels mould innovation and tradition, explains Francesca Meini [@Francy_fmd], who coordinates the global Facebook Programme for women in enterprise in Italy.
